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How to sell digital wedding invites and templates in India

Couples and party hosts now send most invites on WhatsApp, and they look for designers on Instagram. This guide shows how to sell ready templates to people who want to edit themselves, and take custom orders from people who want you to do it, from one link.

GuideLast updated

Pooja Deshmukh
Wedding e-invites and Canva templates.
Pune
Wedding e-invite template₹499₹499
Custom invite on WhatsApp→
Video invite, 30 seconds₹2,500New
Instagram→
Wedding e-invite templateCanva link, edit names and dates₹499
Made with tapyoka

Sell ready templates

A template is a design the buyer edits with their own names and dates. Canva templates, Instagram post packs and wedding e-invites all sell this way.

  1. Open Products, choose New product and name it so the buyer knows what they can change, such as "Wedding e-invite template, Canva".
  2. Under How buyers get it, choose Share a link and paste the Canva template link, or Upload files for a PDF with the link and a short how to edit note.
  3. Add two or three preview images and a price, such as ₹499.
Good to know

Put your name or a small mark on the preview images, not on the file the buyer gets.

Take custom and video invite orders

Custom invites need a conversation first: names, dates, the venue, the style and the language. Add a Catalog block with your custom work, such as "Custom wedding invite, from ₹1,500" and "Video invite, 30 seconds, ₹2,500", and choose an advance.

  1. The couple orders from your list. The order lands in your WhatsApp chat, typed out.
  2. Agree the details and the final price in the chat.
  3. Open WhatsApp orders and choose Send advance link. Start the work once the advance reaches you.
  4. Send a watermarked proof, then Send balance link, and send the final file once that is paid.

Write how many changes are included in each price, such as two rounds, so a third round can be a small extra charge.

Price your work

Most designers sell three levels: a ready template the buyer edits, a template you edit for them, and a fully custom design. Video invites and caricatures take longer, so they sit at the top.

What you sellTypical price
Ready e-invite template₹299 to ₹699
Template edited by you₹799 to ₹1,500
Custom wedding invite₹1,500 to ₹5,000
Video invite, 30 to 60 seconds₹2,000 to ₹6,000
Caricature from a photo₹800 to ₹2,500

These are sample prices from Indian sellers. Set your own based on how long the work takes you. How to price a digital product in India has more on this.

Show your work

Add an Image grid with three to twelve of your best designs, each linking to the reel or the full design. Ask the couple before you show their invite, and hide phone numbers and home addresses. Add a Reviews block with a few lines from past couples, so a new buyer can see you deliver on time.

Ready to sell from your bio?

Pick your name, add what you sell and paste the link in your bio. Making a page is free.

staging.tapyoka.com/

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